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E-commerce & Online Retail · Web Design & Development · E-commerce Website Development

365 Sleep Well Uk – Web Design & Development

A custom e-commerce transformation that extended WooCommerce functionality, introduced advanced payment solutions, and connected business operations through a dedicated CRM system.

Client365 Sleep Well Uk
LocationUnited Kingdom
IndustryE-commerce & Online Retail
Duration20 days
INCREASE IN WEBSITE TRAFFIC 82%
GROWTH IN NEW USERS 85%
MOBILE-FRIENDLY SCORE ON GOOGLE 91%
OVERVIEW

Project Overview

365 Sleep Well Uk is a UK-based e-commerce platform that needed more than standard WordPress and WooCommerce features. Its growing requirements called for advanced payment functionality, extensive customization, and better CRM integration. Triumph Digital Thailand delivered a tailored Web Design & Development solution with custom WooCommerce features, payment gateways, Bitcoin live conversion, and CRM integration—creating a more flexible and scalable platform for the business.

SERVICES

Services

Web Design & Development
E-commerce Website Development
Advanced WooCommerce Customization
Custom Checkout Development
Custom Payment Gateway Integration
Bitcoin Live Conversion
Custom CRM Plugin Development
API Integration
Website Testing & Optimization
01

Challenges

  • Implementing advanced features beyond standard WooCommerce support.
  • Managing extensive website customizations.
  • Integrating custom payment gateways.
  • Supporting Bitcoin payments with live conversion.
  • Maintaining a consistent user experience across customized features.
02

Objectives

  • Extend WooCommerce functionality through custom development.
  • Build a flexible e-commerce experience around the client's requirements.
  • Integrate custom payment gateways and Bitcoin live conversion.
  • Develop a custom CRM plugin for improved data management.
  • Improve mobile usability and the overall shopping experience.
  • Support increased website traffic and user engagement.
THE APPROACH

Strategy

01

Custom Checkout Experience

We customized the checkout experience to accommodate the website's specific purchasing and payment requirements. The development focused on creating a more suitable customer journey while connecting the checkout with the site's custom functionality.

02

CRM Integration via Secure API

We developed a custom CRM plugin to support the client's customer and operational management needs. API-based integration helped connect relevant website data with the CRM workflow, reducing reliance on disconnected systems and repetitive manual handling.

03

Multi-Gateway Payment System

We implemented custom payment gateway functionality to support the project's payment requirements beyond standard WooCommerce options. The solution also included Bitcoin live conversion, enabling dynamic cryptocurrency conversion as part of the payment workflow.

04

No-Code Visual Management Panel

We focused on making relevant website functions easier to manage without requiring developer involvement for every routine adjustment. The management functionality was designed to give the client greater control over supported settings and day-to-day operations

05

CRM Chatbot Integration

We integrated chatbot functionality with the CRM workflow to help connect customer interactions with customer-management processes. This supported a more organized approach to handling website inquiries and related customer information.

06

Testing, Optimization & Post-Launch Support

We tested the customized website features, checkout functionality, payment integrations, and CRM components to identify issues and support reliable operation. Post-launch support helped address technical requirements and maintain the customized e-commerce environment.

THE OUTCOME

Results

82% Increased Website Traffic
32% Improved Conversion Rate
27% Reduced Bounce Rate
29% Increased Average Session Duration
32% Reduced Page Load Time
91% Mobile-Friendly Score (Google Mobile Test)
28% Reduced Cart Abandonment
15% Increased Average Order Value
“

The new website feels so much easier to use. Everything is cleaner, faster, and more organized, and our customers can move through the site without getting confused. Triumph Digital understood what we needed and turned it into a website that actually works for our business.

365-Sleep-Well-UK
365 Sleep Well UkClient
KEY TAKEAWAYS

Key Takeaways

01

Strategic custom development extends the true potential of WordPress for e-commerce

02

Automation reduces errors and operational time, freeing teams to focus on growth

03

A modern checkout experience improves customer retention and conversions

04

Empowering clients with no-code tools enhances long-term scalability

TECHNOLOGIES

Technologies

WordPress
WooCommerce
Custom PHP Development
WooCommerce Customization
Custom Plugin Development
API Integration
Custom Payment Gateway Development
Bitcoin Live Conversion
Custom CRM Development
CRM Integration
Chatbot Integration
E-commerce Testing & Optimization
FINAL THOUGHTS

Final Thoughts

The 365 Sleep Well Uk project shows how custom development can extend an e-commerce platform to meet specific business needs. Triumph Digital combined WooCommerce customization, custom payment integration, Bitcoin live conversion, and CRM functionality to create a tailored solution.

CALL TO ACTION

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